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I helped pioneer UX design. What I see today horrifies me

Where did we go wrong?

"...Foundational UX is where the stuff that makes people really care about UX happens: the human insights, the collaborative exploration, the creative experimentation. For people joining the field, the disjunction between the dream and the reality can feel like a terrible bait and switch. Sold in school on UX as a noble and creative pursuit, they hit the job market to find roles where every chance for nobility and creativity has been carved out and cleaned away in the name of shipping product." (Fast Company, 3 June 21)

Posted: June 4, 2021, 8:07 AM